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Have a retail store, doctors office, restaurant, or any of a hundred different establishments? Digital Signage is the ability to put your message, with graphics, animation, and sound for your customers and employees. We can send ads for your products and services, events, news, weather and steaming media
to your signage displays, setup for day, time, and be remotely updated. We can even sychronize your display information with your website.
Traditional printed signage has long been used in the retail and hospitality sectors to attract prospects and facilitate purchasing decisions. A major drawback of printed signage as a marketing tool is its static nature. While innovations such as scrolling motion displays have partially addressed that problem, it was not until digital signage came into existence when providers gained full control over delivering their marketing messages to targeted prospects.
Digital signage offers major benefits over printed signage. In particular, with digital signage content can be changed easily, animations can be shown and content can adapt to the context and audience, even interactively. Thus digital signage opens the doors for providers to present the right message, at the right time, to the right audience, and influence directly their purchasing decisions.
With its dynamic nature, digital signage opens new revenue generating opportunities for service providers. By dynamically changing content and implementing creative billing models, service providers can now monetize better their display inventory. For example, with digital signage, providers can rotate fast food ads in the morning hours and movie ads in the afternoon hours to maximize the advertising impact and correspondingly maximize their advertising revenues. Unquestionable, digital signage can be a powerful marketing tool if used properly; however its full potential can only be achieved with the use of the right technology solution.
We have a full turnkey solution for your business, from the monitors, computers, software, programming and maintenance. |
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